Where to buy a diamond in Canada without overpaying
Thousands of stones, prices in US dollars, surprise fees at the door. Here's how to buy a diamond in Canada with confidence.
Most couples start online and quickly feel lost: huge catalogues, near-identical stones, and US prices that grow at checkout. Look for four things. First, a GIA, IGI or HRD certificate you can verify by report number. Second, a video of the exact stone, not a stock photo. Third, one price in Canadian dollars with shipping and duties included. Fourth, a real expert who will tell you which stone they would choose. At Jouwell, our gemologist has 40 years of experience grading diamonds. Every stone is checked in Montreal before it ships to you. Tell us your budget and we'll pick three diamonds for you.
Choosing a diamond? Our diamond buying guide gives the cut, colour and clarity numbers to look for by shape and size.